About Us
Unpack That Co was created by Ewing Carter and LeClaude, two friends who believed that deeper communication and real vulnerability are at the heart of every strong relationship. We both saw the same thing happening around us, people craving connection, wanting to feel understood, but not always knowing how to start the conversations that matter most.
So we decided to build something that would make it easier.
Unpack That began as a simple idea: a tool that helps people open up, share honestly, and feel closer ; whether they’re partners, friends, or family. We crafted every card with intention, focusing on the types of questions that spark meaningful dialogue, encourage emotional safety, and create memories that last.
Our mission is to help people communicate more deeply, strengthen their relationships, and build a foundation of trust—one question at a time. And as we grow, we’re committed to continuing to create products that inspire connection, bring people closer, and make every relationship feel a little more understood.